In the modern media landscape, brand narratives are at the mercy of millions of voices around the world – including journalists, competitors, tweeters and lobbyists with their own agendas.

Cision monitors all these voices and provides actionable insights that help businesses manage their reputations. To demonstrate the power of Cision, BOL created the Shape Your Story campaign. The fill-in-the-blanks design encourages executives to take back control of their brand narratives.